2014 SA Cannes Lions Winners and Shortlists day 2

Yesterday night saw 6 more Lions for SA, bringing the countries tally so far to 6 Bronze, 2 Silver, and 1 Gold Cannes Lion, with FCB SA and their Coke Rainbow campaign topping the tables.
Tuesday saw 36 more SA shortlists, 30 of them for Radio (we seem to still be king in that category), this year we again have a chance of breaking the SA Cyber Lion shortage, our hopes rest on a honey badger and FCB. All the work (some via links) are below including the 4 Design Lions Shortlists.

Winners for Outdoor & Media Lions
1 x Bronze Media Lion for M&C Saatchi Abel Cape Town // The Haven Night Shelter – The Street Store

1 x Silver Lions for Outdoor – 1 X Gold Media Lion & 1 x Silver Lion for Media FCB South Africa // Coca-ColaA Rainbow For The Rainbow  Nation

1 x Bronze Outdoor Lion for Ogilvy Cape Town // VolkswagenCape Town, Durban, Johannesburg
(Click to zoom – Copy “There’s more out there”)

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1 x Bronze Outdoor Lion for Ogilvy Cape Town // VolkswagenI’m Going To James, Picking up my Wife (Click on the image to zoom)
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Shortlist for Cyber Lions

2 x Shortlists for FCB South Africa // Johannesburg Zoo – World’s First Live Tweeting Honey Badger

Shortlist for Design Lions

1 x Shortlist for Y&R South Africa // Joburg Zoo – Night Tours (Click to zoom)
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1 x Shortlist for Machine Cape Town // Machine – Facecake (Click to zoom)
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2 x Shortlist for M&C Saatchi Abel Cape Town //  Haven Night Shelter – The Street Store

Shortlist for Radio Lions – Click on the brand links to hear examples of the work

13 Shortlists for Ogilvy Johannesburg // Lucozade, Discovery Channel, Huggies Gold, KFC

1 x Shortlist for Ogilvy Cape Town // Volkswagen Genuine Parts

3 x Shortlist for Y&R South Africa // Colgate Plax Mouthwash

3 x Shortlists for FCB South Africa // Lexus Adaptive Lights, Toyota Genuine Parts

3 x Shortlist for TBWA\Hunt\Lascaris // Nissan Leaf, Flight Centre

1 x Shortlist for Saatchi & Saatchi Cape Town // Wordsworth books

3 x Shortlists for Joe Public // One School at a Time

3 x Shortlists for Metropolitan Republic JHB // Hippo.co.za

Mannes In Cannes: We give you flying cars. And crappy wifi.

Mannes in CannesWe are in full swing here on the Riviera now. Last night I bought a round of drinks that cost the same as a decent set of garden furniture, and I really need new garden furniture. Still, the post awards show analysis and bitching (and moaning about the South Americans) is such a vital part of Cannes. The first Grand Prix (I have no idea what the plural of Grand Prix is, I suspect it may be Grand Prix, if not, my apologies) of the week were collected last night.

After that the real show began with the Dutch Young Creatives party, or Jongehonden as it’s better known.

This is a terrifying blitzkrieg of techno, beer and spittle policed by a horde of young, tall, raucous, uninhibited and extremely drunk Dutch creative people. Some of my young creatives nursed themselves delicately through the door at 5am. They had video footage of this event. It looked for all the world like a Marine platoon pinned down in a fairly heavy and explosive firefight in Basra.

Way before all that there were a few seminars worth attending, at least that’s what it looked like.

SapientNitro SEMINAR Spike Jonze (Getty)Spike Jonze, the famous, famous director (did I mention he was famous) sat on stage talking to the not-famous-at-all CCO of Sapient Nitro, I have no idea what his name was.

Thing is, the not-so-famous Sapient Nitro guy was pretty keen for us to all know that he was hanging here in Cannes with his bro Spike, just shooting the breeze, chatting about John Malkovitch and stuff. He talked a lot. The really, really famous Spike Jones seemed somewhat bemused and really didn’t say that much at all.

Spike did mention a few commercials he “kind of liked” like “the one with all the balls that bounce down the steps” which was obviously Spike’s way of letting us know he was totally down with this advertising thing.

The discussion had all the flow of half dry cement.

We left while not-famous-at-all Sapient Nitro guy was expounding on his theory of “disruption” (which used to be TBWA’s theory but he must have got a good deal on it from Jean Marie Dru).

The organisers of the Festival need to watch that the seminars don’t become an endless array of celebrities who look vaguely uncomfortable with being there as their interviewer desperately tries to cling to a pompous sounding “theme”.

Themes are crap. Themes are for 21st birthday parties and shitty launches for fruit flavoured alcoholic drinks.

Just don’t.

Today Google rolled out their Chief Business Officer, Nikesh Arora, to tell us all how Google will be reorganizing and improving the planet for us. “It’s difficult to realize you’re in a revolution when you’re in the midst of it.” he told us. Google is, of course, manning the barricades of this revolution. It was spellbinding stuff.

“Aspire to serve the world.” he urged us, before promptly telling us just how quickly things are going to change. He left us in no doubt that mobile tech is going to be the only game in town. The film he showed of an Indian man finding his long-lost family through Google Earth and Streetview is breathtaking (see below)

He finished by talking about sending balloons up into the stratosphere to cast a wifi shadow over the entire earth, a project appropriately named “Loon”. Google is definitely going to win the internets.

Last night was the first of big ceremony of the week (the Health Lions were earlier in the week, but no-one really counts those, except the people who won Health Lions).

First up was Promo and Activation or “Brazilian ambient” as it is otherwise known. There was some cracking work. My pick for a Grand Prix or two, Sound of Honda, grabbed a Gold or 3. The biggest cheer of the night went to the Social Swipe – the world’s first poster that accepted credit cards. The Grand Prix went to the fabulous Harvey Nichols campaign “Sorry, I spent it on myself.” I suspect we may see a bit more of that one as the week goes by, it seems a real favourite.

There were a few good pieces in PR. “Sweetie” – the campaign to trap online sex offenders, picked up a PR Gold, plus 4 more. Watch it for an incredible example of how tech and creativity can get together and produce show-stopping work.

Some of the Direct work was outstanding too.

If you’re in the mood for some footie themed creativity (and who isn’t right now) then check out the brilliant work for Fifa14 out of Wunderman in Bogota. I was also a huge, huge fan of “Inglorious food.” for supermarket brand Intermarche by Marcel Paris.

And finally have a look at “Vroom, ring, boom.” a simply brilliant direct idea for Cellular brand Claro from Ogilvy Guatemala. Could easily have been the Grand Prix.

The Grand Prix, when it was hauled out, went to the one-of-a-kind brilliant BA billboard from Ogilvy London, also a multiple Gold winner on the night.

The themes are starting to take shape here, but themes are crap, so other people can try and box them for you somewhere else on the internet.

Lots of people are talking sagely about “storytelling” as if it’s the new Theory of Relativity. This masterful repackaging of the bleeding obvious as a mind-blowing new beachhead in creativity isn’t surprising.

This is advertising after all.

2014 SA Cannes Lions Winners and Shortlists day 1

So out of the 12 shortlists from Sunday on Monday night 3 of the South African entries picked up Bronze Lions.
Monday also saw the shortlists being released for Media, Outdoor, Mobile, and Press Lions. SA managed to get 15 more shortlists across the media and outdoor categories…..is a little upsetting we missed out on any Mobile shortlists, one would think SA should be nailing that one by now..maybe next year.
Below is all the work.

Winners for Promo and Activation Lions
2x Bronze Lions FCB South Africa // Coca-ColaA Rainbow For The Rainbow  Nation

1 x Bronze Lion for TBWA\Hunt\Lascaris // Tiger Brands – The Tiger Alphabet

Shortlists for Media Lions

2 x shortlists for FCB South Africa // Coca-ColaA Rainbow For The Rainbow  Nation

2 x Shortlist for M&C Saatchi Abel Cape Town // The Haven Night Shelter – The Street Store

1 x Shortlist for Wunderman / Aqua // MTN – #NekNomination

Shortlists for Outdoor Lions

3 x Shortlists for Ogilvy Cape Town // VolkswagenCape Town, Durban, Johannesburg
(Click to zoom – Copy “There’s more out there”)

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2 x Shortlists for Ogilvy Cape Town // VolkswagenI’m Going To James, Picking up my Wife (Click on the image to zoom)
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2 x Shortlists for Ogilvy Cape Town // VolkswagenPopcorn, Volleyball (Click on the image to zoom)
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1 x Shortlists for FCB South Africa // Coca-ColaA Rainbow For The Rainbow  Nation

1 x Shortlist for TBWA\Hunt\Lascaris // Tiger Brands – The Tiger Alphabet

1 x Shortlist for Y&R South Africa // Caltex – Licence to Live

Mannes In Cannes: A world famous Belgian

Chris Gotz study-abroad-amsterdam-netherlands-art
I see tall people. I must still be in Holland. Yes, I see some cheese and a canal, and a bicycle, so Holland it is then.
As it turns out, I am not yet in Cannes, having been waylaid by a weekend break in the Dam.
Other people are in Cannes though. I know because I have seen their lunch on Facebook and Instagram, a Salad Nicoise shot with a carefully placed bottle of rose.
Holland is a marvellous place, full of incredibly tall and friendly people, seemingly unconcerned about their inexplicable ability to field even a remotely competitive basketball team. Of source they did field a pretty good football team a few days ago and they were jolly happy about that. I’ve never seen a whole city drunk before, all these tall blonde people tottering around resplendent in Orange rolling their vowels with extra delight.

In Cannes, as in the World Cup, the Brazilians expect to win. And they will, although the real hero of Cannes this year is likely to be a Belgian. Mr Jean Claude Van Damme will perform an Epic Split that spans all categories before reaching down and plucking up the film Grand Prix at the end of the week.

The Volvo Trucks piece is already coming up in the Direct and Promo Shortlists, as are all the other usual suspects : The sound of Honda from Dentsu, Sweetie – the astonishing Dutch piece designed to trap online porn offenders and the Harvey Nichols “Sorry, I spent it on myself” campaign to name a few. I know this because I saw it online yesterday while I was walking around Amsterdam’s Rijksmuseum, clocking three hundred years worth of gloomy looking men in ruffled collars and multiple flat and well-windmilled landscapes bathed in the famous “Dutch light”.

By the way, Belgium, Mr Van Dammes home country, are a good to moderate outside bet for the World Cup. Although Belgium winning the World Cup would be a bit like an agency from Swaziland winning the Film Grand Prix.
DavidI missed David Hasselhof yesterday who took the stage in the first seminar to talk about, well, David Hasselhof I suppose. I wonder what it’s like being a live meme? Never mind, I can ask Jean Claude Van Damme, who is sure to come on stage and do the splits on the heads of two attractive promo girls while he accepts the film Grand Prix for the people at Forsman Bodenfors, who by then will be in a rose induced catatonic stupor after winning everything all week.

The South African work is still a light sprinkle as far as Shortlists are concerned. Expect that to change today as a whole bunch of Shortlists come striding confidently in their Velskoens into the  Palais.
The weather in Cannes is not playing ball at all. This will not make a difference to the many, many people who decide to give most of the festival a miss and watch the World Cup in Morrison’s. It will bother the people who have decided to give most of the festival a miss and spend their time on the beach though. It may mean actually going to seminars and looking at some work, although. as we know, most ECD’s know pretty much everything anyway.
The weather looks to be grubby all week, unless a magnanimous Russian billionaire decides to usher the clouds away with a squadron of well-placed helicopters.
I am now on a KLM flight which will be slicing across France and depositing me in Nice. From there it’s a short bus ride to Cannes, unless I decide to take a helicopter, although they might be busy chasing away the clouds from Roman Abromovitch’s yacht. Also – a chit for a helicopter shuttle might upset the chaps with sharp pencils who refer to people as “resource” and are even now finding evil ways to dent our awards budgets.
So a bus it will be, and then on to my inexpensive and spartan apartment (take note sharp pencil men) where I will dine on fig LU biscuits and get this post up on the interwebs before my CEO can say “he’s supposed to be in Cannes, what the bloody hell is he doing in Amsterdam?!?”.

Sent from my iPhone

SA Shortlists Cannes Day 1 – Promo & Activation / Direct / PR

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So it’s time for Cannes again, this year there are 37,427 entries from 97 countries.
To kick off on Sunday we found out the shortlists for Promo & Activation, Direct, PR, Innovation, and Creative Effectiveness. Although South Africa missed out on any shortlists for the Innovation, and Creative Effectiveness categories, we did pick up some shortlists for the other categories.
Below is all the South African work shortlisted so far, here’s hoping some of them convert to Lions.

Promo & Activation Shortlists
1 x Shortlist for M&C Saatchi Abel Cape Town // The Haven Night Shelter – The Street Store

3 x Shortlists for FCB South Africa // Coca-ColaA Rainbow For The Rainbow  Nation

1 x Shortlists for FCB South Africa // Johannesburg Zoo – World’s First Live Tweeting Honey Badger

1 x Shortlist for TBWA\Hunt\Lascaris // Tiger Brands – The Tiger Alphabet

1 x Shortlist for Y&R South Africa // Land Rover – Land Rover Bottle Cap

1 x Shortlist for Ireland/Davenport // Fox Crime – Cinema Crime Scene

Direct Shortlists
1 x Shortlist for M&C Saatchi Abel Cape Town // The Haven Night Shelter – The Street Store

1 x Shortlist for Ireland/Davenport // Save Vleesbaai

PR Shortlists
1 x Shortlist for M&C Saatchi Abel Cape Town // The Haven Night Shelter – The Street Store

1 x Shortlist for Native VML // Organ Donor Foundation – The Exchange

The Official Unofficial Cannes Predictions 2014.

Cannes Lions 2014

The film festival is over. The porn film festival is over. Which means the beleaguered residents of Cannes can get ready for the ad festival.

Surely the ad festival should come before the porn festival ? Pun intended.

I wonder if the ECD’s of the world’s best agencies realise that they are unpacking their Tumi luggage in a room previously occupied by people who fling around body fluids with the abandon of, well, porn stars at a convention.

David Hasselhof, who strangely enough has never been filmed having sex, will open this year’s festival. He will be the first in a long line of seemingly irrelevant celebrities lending their name to client and agency sponsored seminars.

The Hof will be talking about “Remaining relevant”, which is something he is clearly struggling to do considering he’s now speaking at a weird French ad festival.

OK, here we go, the one, the only, Official Unofficial Cannes Predictions for 2014.

1/ 2014 is a World Cup Year. This means, despite spending thousands of agency euro’s travelling halfway across the earth, most ECD’s won’t attend Cannes. They will instead watch football in Morrison’s, the Irish bar opposite the Palais du Festivals. They will, however, occasionally toddle across the road to the Palais and wander around the Shortlist exhibitions, but only so they can tell people at half time how “crap the work is this year”.

2/ Those people not interested in the Football World Cup (The 3 female ECD’s in the world, conscientious Japanese ad people) will be able to watch some cracking talks. Aaron Sorkin, the best TV writer of all time, will chat about storytelling. Jeffrey Katzenberg, the Dreamworks guy, will be hosted by Youtube in their seminar. Sarah Jessica Parker will talk in a ditzy, nasal, Californian accent about “Fashion, Sex and Celebrity”. Sheryl Sandberg of Facebook will make us all feel dumb and like we haven’t achieved nearly enough and make us all lean slightly forward for the rest of the week.

3/ The best work will, very early in the week, begin to win everything. “The sound of Honda”, the magnificent, haunting audio recreation of Ayrton Senna’s record breaking lap in the 1989 Grand Prix at Suzuka, will be the big winner for the first half of the week. I see no reason why it won’t win Grand Prix in Outdoor, Direct, Promo and Activation and maybe even PR. The rest of the week will see the equally brilliant “Epic Splits” work for Volvo Trucks, featuring Jean Claude Van Damme, winning everything in sight. It will win the Film Grand Prix going away, probably Cyber too. I predict confidently that the 2014 Cannes Lions Festival will end with Jean Claude himself holding the Film Grand Prix aloft in the Palais. You read it here.

4/ Most people will take Thursday off. This is because Thursday is officially designated “Brazil Day” at the Festival. The program appears to consist largely of Brazilians talking about themselves and how wonderful they are. This is of course exactly what Brazilians do all the time, so nothing to see there then.

5/ This year’s hotly contested new category, the “Innovation Lions”, will be wildly celebrated. This new category is for agencies who actually manage to “make something”, like, a product or a gizmo or an App or a print ad that turns into a library and solves illiteracy in Africa. Quite why we need this category is beyond me, considering that right now agencies are struggling to make the stuff they’re actually meant to make – commercials, money – stuff like that.

6/ Your ECD will return from Cannes bleary-eyed with stories he gathered from buddies of his who were on the juries. The general gist will be “we got fucked over” by the Brazilian/Ukranian/Austrailan/UK judge.

You will ask him questions about some of the talks, the standard answer will be that he “didn’t go to that one”. He may also remark that Cannes is “actually quite hard work” because there are “lots of meetings and clients and global stuff” happening. This statement is made despite the evidence of photos on Facebook of him photobombing Droga at the Gutter bar, getting drunk during the day on a boat with Swedish people, and eating large platters of seafood with recruiters from Dubai. He will then say something about how it would be great “to send more people next year”. This will never ever happen.

So there we have it. You hardly have to go do you ? Cannes can come to you, especially if you hop straight from these predictions to the regular, soon-to-be-published sardonic updates from our “Mannes in Cannes.”

Best of luck to all the SA contenders this year, I hope we surprise ourselves again and do OK. I’m afraid the notion that South Africa “punches above its weight” at Cannes is just not true anymore. It’s become very, very difficult to win, despite the categories multiplying faster than Viagra crazed rabbits.

Votre mère sent baies de sureau.

Au revoir.

Inspiration from Cannes 2013

Below is a deck we put together sharing some of the great work and trends from the 2013 Cannes Lions. The presentation was put together by Chris Gotz and Chris Rawlinson.