How To Friday: Facebook for 2012

Michael Krynauw, Facebook Innovation Manager at their SA re-seller Habari Media, talks to us about Facebook’s new timeline feature + their new advertising model, as well as providing some of the latest stats on Facebook usage in South Africa. How To Friday’s are  twice monthly tech advertising based educational talks held at Ogilvy for staff and clients.

For some of the previouse talks see below:

Michael Krynauw:
Justin Hartman:
Charl Norman:
Paul Galatis:
Tim Bishop:
Vanessa Raphaely:
Rich Mulholland:
Fred Roed:
Nic Haralambous:

Ogilvy PR win at the PRISM Awards

Carling Black Label Team with PRISM Awards

After a great haul at last week’s Ad of the Year awards, we’ve had another cracker at last night’s PRISA Prism awards. The Prism’s are the local PR industry’s annual flagship awards. For the third year running, Ogilvy PR Cape Town excelled winning four Gold, three Silver, and two Bronze awards. (See full Ogilvy list below)

In all but one case (Stellenbosch) we won for Integrated ‘creative campaigns. At the heart of these campaigns are Big Conceptual Ideas that are brand relevant and exciting. These campaigns help show us the effectiveness of our twin peaks approach, namely always striving for the best in Creativity and Effectiveness. A huge thanks to all the teams, partners, and clients that helped make this possible. For a full list of PRISM Award winners go to

2012 PRISMS Ogilvy Cape Town Awards.

Consumer PR for existing product: KIWI Takkie Brite – Gold

Digital Media Relations: Carling Black Label Be the Coach – Silver

Reputation & Brand Management Online: Carling Black Label – Gold / Ogilvy Cape Town – Silver

Public sector: Stellenbosch University – Gold

Launch of a new product: VW Polo GTi Date Drive – Bronze

Integration of tradition & new media: VW Polo GTi Date Drive – Bronze

Sponsorship: Carling Black Label Carling not Darling – Gold


2011 Creative Circle Ad of The Year Winners from Ogilvy


Last night was the South African Creative Circle awards. The creative circle is made up of select members of the South African creative community and aims to develop and improve the standard of the South African advertising industry’s creative product, and to enhance its reputation as one of the country’s world class industries. Ogilvy walked away with wins in TV, Print, Outdoor, and Experiential. Below are the winners. A big thank you to all our clients, partners, and agency teams that helped on this work.

For a run through of all the winners from Creative Circle Chairman Chris Gotz, go to

Experiential: 1st Place: Carling Black Label Be The Coach, Ogilvy Cape Town.

2nd Place: Carling Black Label Carling not Darling, Ogilvy Cape Town.

Print 2nd Place Volkswagen BlueMotion, Ogilvy Cape Town.


Outdoor and Ambient 3rd Place: Volkswagen Marching Band, Ogilvy Cape Town.

TV 3rd Place: KFC So Good, Ogilvy Johannesburg