Intel: What Happens in a Minute Online

Internet Minute

Here is a simple infographic from Intel to round off the week. It shows just some of the incredible stats of what happens in just one minute online.

How To Friday: Facebook for 2012

Michael Krynauw, Facebook Innovation Manager at their SA re-seller Habari Media, talks to us about Facebook’s new timeline feature + their new advertising model, as well as providing some of the latest stats on Facebook usage in South Africa. How To Friday’s are  twice monthly tech advertising based educational talks held at Ogilvy for staff and clients.

For some of the previouse talks see below:

Michael Krynauw: http://youtu.be/2aLFeCED9cQ
Justin Hartman: http://youtu.be/2jK98eRNABU
Charl Norman: http://youtu.be/rjzuoPniXVw
Paul Galatis: http://youtu.be/RRnijGUvhHE
Tim Bishop: http://youtu.be/dpn32bBCQh8
Vanessa Raphaely: http://youtu.be/PaGC27GT7nA
Rich Mulholland:  http://vimeo.com/17535116
Fred Roed: http://www.youtube.com/watch?v=jrgkiMhfibk
Nic Haralambous: http://www.youtube.com/watch?v=-ebPXzbW1Os

Ogilvy PR win at the PRISM Awards

Carling Black Label Team with PRISM Awards

After a great haul at last week’s Ad of the Year awards, we’ve had another cracker at last night’s PRISA Prism awards. The Prism’s are the local PR industry’s annual flagship awards. For the third year running, Ogilvy PR Cape Town excelled winning four Gold, three Silver, and two Bronze awards. (See full Ogilvy list below)

In all but one case (Stellenbosch) we won for Integrated ‘creative campaigns. At the heart of these campaigns are Big Conceptual Ideas that are brand relevant and exciting. These campaigns help show us the effectiveness of our twin peaks approach, namely always striving for the best in Creativity and Effectiveness. A huge thanks to all the teams, partners, and clients that helped make this possible. For a full list of PRISM Award winners go to http://goo.gl/rIVeA.

2012 PRISMS Ogilvy Cape Town Awards.

Consumer PR for existing product: KIWI Takkie Brite – Gold

Digital Media Relations: Carling Black Label Be the Coach – Silver

Reputation & Brand Management Online: Carling Black Label – Gold / Ogilvy Cape Town – Silver

Public sector: Stellenbosch University – Gold

Launch of a new product: VW Polo GTi Date Drive – Bronze

Integration of tradition & new media: VW Polo GTi Date Drive – Bronze

Sponsorship: Carling Black Label Carling not Darling – Gold

OPR1OPR2OPR6OPR5

2011 Creative Circle Ad of The Year Winners from Ogilvy

Creative-Circle-logo

Last night was the South African Creative Circle awards. The creative circle is made up of select members of the South African creative community and aims to develop and improve the standard of the South African advertising industry’s creative product, and to enhance its reputation as one of the country’s world class industries. Ogilvy walked away with wins in TV, Print, Outdoor, and Experiential. Below are the winners. A big thank you to all our clients, partners, and agency teams that helped on this work.

For a run through of all the winners from Creative Circle Chairman Chris Gotz, go to adlip.co.za.

Experiential: 1st Place: Carling Black Label Be The Coach, Ogilvy Cape Town.

2nd Place: Carling Black Label Carling not Darling, Ogilvy Cape Town.

Print 2nd Place Volkswagen BlueMotion, Ogilvy Cape Town.

vw1vw2vw-3

Outdoor and Ambient 3rd Place: Volkswagen Marching Band, Ogilvy Cape Town.

TV 3rd Place: KFC So Good, Ogilvy Johannesburg

Kiwi: Takki Brite Case Study

Client: Kiwi
Agency: Ogilvy Cape Town
Executive Creative Director: Chris Gotz
Creative Director: Quinton Luck
Copy Writer: Kate Desmarais
Art Director: Thando Silimela
PR: Sally Mills

Ogilvy Red Paper: Does Investing in Social Media Create Business Value?

Ogilvy Social Media Impact on Sales Study

View more documents from Rstm Ogilvy
One of first things you will see when you walk into Ogilvy Cape Town’s offices is the David Ogilvy quote “We sell, or Else”. The above paper addresses a key question we often get asked by clients, namely; “How effective is social media on sales” ?.

SXSW: Ogilvy Notes

clip_image002clip_image002[6]

This year again Ogilvy South Africa was in attendance at SXSW. For those of you not familiar, SXSW is a must-attend event in the world of creative technology that brings together the brightest minds in emerging media and scores of exciting networking events hosted by industry leaders. Ogilvy Notes was on hand to capture the key messages from major keynotes and panels with talented graphic artists creating detailed visually inspiring sketches.

This innovative program provides the connection for those unable to attend the SXSW experience in a fun and unusual way, while giving a creative outlet for attendees to reflect on insights from the many events and happenings. See some of the drawings below, or go to http://ogilvynotes.com/49790/sxsw-2012 to see all of this years visual overviews.

Sean, GoreCreate